Category «Digital Marketing»

Five Major E-commerce Trends of Modern Era

Five Major E-commerce Trends of Modern Era

According to a survey conducted by Forrester, a well-known US market research firm, consumer spending on online shopping will reach US$527 billion (nearly NT$18 trillion) in upcoming year. E-commerce is constantly innovating. Therefore, how to keep up with the modern trends of e-commerce, open the future market, and create a path of your own under …

Correct online marketing strategies and methods

Correct online marketing strategies and methods

Correct online marketing strategies and methods After you choose the market, choose the platform, and put the products on the shelves, you also need to do strategic planning of online marketing, understand the skills of online marketing. And understand the shopping journey of consumers shopping on the Internet, in order to truly serve your products, …

Global e-commerce models for brand management

Global e-commerce models for brand management

I think there are two feasible models for brand management of cross-border e-commerce. First E-Commerce Model The first way, if you have enough capital today and the brand line is complete, you can officially export the goods to the target market, enter a third-party warehouse (the warehouse company will have a matching logistics company), set …

E-commerce model for small and medium-sized enterprises

E-commerce model for small and medium-sized enterprises

E-commerce model for small and medium-sized enterprises In this digital Internet era, It is critical to identify what kind of e-commerce model can small, medium-sized enterprises and the world’s invisible champions use to help enterprises transform through online marketing, build their own brands, and sell products to the world. The operation path of traditional brand …

7 Reasons behind Amazon entry in hand-made market

7 Reasons behind Amazon entry in hand-made market

Why Amazon Enters the Hand-made Market to Grab Etsy’s Business? The aggressive giant Amazon stepped into Etsy’s hand-made niche market and launched Amazon Handmaid’s new service focusing on hand-designed products. But Amazon’s ambitions may be far more than that. Creating a market designed for crafts is just Amazon’s first step to attract more “in-house creators”. …

Lean Startup – Uses of Lean Entrepreneurial Cycle

Lean Startup - Uses of Lean Entrepreneurial Cycle

Lean Startup – Uses of Lean Entrepreneurial Cycle Have you heard of Lean Startup? Nowadays, the entrepreneurial cycle is changing rapidly, and speed determines success or failure. In the past, Pakistan’s manufacturing industry’s high capital expenditures to build factories to reduce production capacity and cost has become narrower under the threat of the red supply …

Digital Indicators on Amazon to Determine Market Demand

Digital Indicators on Amazon to Determine Market Demand

In the previous article, we used keyword tools to test the potential of Amazon products. Here, we will teach you to observe the digital indicators on Amazon to determine whether your product has market demand? There are two numbers on Amazon that are very important, one is the number of comments, the other is Best …

Tuckman’s model | Forming, Storming, Norming, Performing, Adjourning

Tuckman’s model | Forming, Storming, Norming, Performing, Adjourning

In this article we will be discussing both traditional and modern Tuckman’s model along with relevant real world examples, cases and solutions. The Digital Evolution of Tuckman’s Model: Enhancing Team Collaboration in the Virtual Era Modern Insights into Tuckman’s Model Tuckman’s model has evolved in the digital era, where virtual teams, remote work, and cross-functional …

Example of Social Media Marketing Campaign – BUIC MARCA’17

Example of Social Media Marketing Campaign – BUIC MARCA’17

Introduction to MARCA’17 Marca2k17 (MARCA’17) is an official #tag & brand name of e-commerce project which was held in Bahria University Islamabad on 9th-10th May 2017. There were three Mega events organized by the respective Marketing Clusters of Management Sciences. Events include “Open House”, “Ad Bana” and “Alif Idea”. All three events showcased some of …

7 Digital Marketing Techniques Critical for all Businesses

7 Digital Marketing Techniques Critical for all Businesses

In the sea of ​​information explosion, how do you start your online profitable business through online marketing? What resources do you have available? What internet marketing techniques do you need to know? And this article sorted out 7 areas of online marketing must learn, to help you quickly understand how to get from beginner to …

Koovs.com vs Daraz.pk – SWOT Analysis

Koovs.com vs Daraz.pk - SWOT Analysis

KOOVS.COM SWOT Analysis; Claimed to be the largest online wholesale subsidiary store in India and Pakistan. It was established in 2009 and it’s a public online store which provides branded fashion cloths and other accessories online. Strengths Higher (84.81%) rate of customer engagement via social media platforms Excellent site ranking on Alexa Strong brand recognition …

2 Step Strategy to Create Permanent Comment Backlinks

2 step strategy to Create Permanent Comment Backlinks

Creating comment backlinks is crucial for SEO and rankings of every website on internet. But most face a lot of difficulties in creating and making them permanent do-follow backlinks. There are two main kinds of comment backlinks; White hat comment backlinks Black hat comment backlinks White Hat Comment Backlinks Usually known as positive comments, because …

SOSTAC Model – Development of E-Marketing Plan

SOSTAC Model – Development of E-Marketing Plan

SOSTAC Model – Development of E-Marketing Plan SOSTAC is a framework used for marketing and business plans, also known as a marketing planning process. This is the most verified and tested model for developing and implementing marketing plans. This study target company CEOs, directors, presidents, managing directors and managers, especially business owners and business graduates …

How to Promote and advertise a Photography Business

How to Promote and advertise a Photography Business

In this article we will suggest different promotional mix tools to promote a photography business. Direct Marketing For direct marketing use pamphlets, brochures and leaflets. We will also suggest doing direct marketing by giving customers their visiting cards and various types of packaging. Sales Promotion Provide seasonal discounts and packages for sales promotions such as …

8 Most Significant Uses and Abuses of Internet

8 Most Significant Uses and Abuses of Internet

The internet has revolutionized communication, information access, and daily life, offering numerous benefits alongside potential pitfalls. 8 Most Significant Uses and Abuses of Internet Here are some significant uses and abuses of the internet; Significant Uses Information Access: The internet provides instant access to a vast array of information, enabling users to learn about virtually …

Identifying Data Traps through Big Data Development Strategy

Identifying Data Traps through Big Data Development Strategy

In the modern business ecosystem, leveraging big data has become crucial for making informed decisions. However, the journey to harness the power of data is not without its challenges. Data traps, a term used to describe common pitfalls in big data initiatives, can significantly derail progress. This article explores strategies to identify and avoid these …

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