Category «Cases & Articles»

HR Activities in an NGO: Al-Shifa Trust Eye Hospital

HR Activities in an NGO: Al-Shifa Trust Eye Hospital

Introduction Al-Shifa Trust Eye Hospital which is one of the most renowned eye Hospitals in Pakistan, its office is situated in Rawalpindi but operates all over the Country. Manager’s Intro The HR Manager of Al-Shifa is Mr. Mubashir Mehmood. He has an MBA in HRM and has a total experience of 9 Years. (6 Years …

Strategic Ways to Resolve Customer False Claims

Strategic Ways to Resolve Customer False Claims

Table of contents Types of customer’s false claims Reasons behind customer’s false complaints Company’s responding strategy against false claims of stakeholders Effects of each responsive strategy on both customer and the company Types of customer’s false claims Price based claims Claims regarding product packaging (most customers return the products by excusing that an unpacked or …

Harley Davidson SWOT Analysis and Case Solution

Harley Davidson SWOT Analysis and Case Solution

Here is the Harley-Davidson case study link. In this article we will only discuss its solution and perform a SWOT analysis of the case. Lets begin with the introduction; Introduction to Harley Davidson Inc. In 1901, William Harley and Arthur R. Davidson experimented with ideas and build their own motorcycles. They were joined by Arthur’s …

Pricing strategy of General Tyre Pakistan

pricing-strategy-of-general-tyre-Pakistan

The General Tyre and Rubber Company of Pakistan Limited was established in 1963 on a 25-acre plot in Karachi Pakistan. Its production started in 1964. The Company was founded by General Tire International Corporation of the USA. With a complete capacity of only 120,000 Tires once a year. General Tyres has four market segments to …

Use of Traditional Marketing Tools in Micro-environment: Outfitters success story

Use of Traditional Marketing Tools in Micro-environment: Outfitters success story

OUTFITTERS Micro-environment: Consist of major actors behind the scenes. Marketing success requires building relationships with other company departments, suppliers, marketing intermediaries, competitors, various public and customers which combine to make up the company’s value delivery network Outfitters have excelled in the coming years due to their success in the micro environment because the only thing …

8 Most Significant Uses and Abuses of Internet

8 Most Significant Uses and Abuses of Internet

The internet has revolutionized communication, information access, and daily life, offering numerous benefits alongside potential pitfalls. 8 Most Significant Uses and Abuses of Internet Here are some significant uses and abuses of the internet; Significant Uses Information Access: The internet provides instant access to a vast array of information, enabling users to learn about virtually …

Solved Case Study: Work Life Balance at Baxter Answers

Solved Case Study: Work Life Balance at Baxter Answers

Work-life balance has become a critical concern for organizations aiming to attract and retain talent while maintaining productivity. Baxter, a global healthcare company, faced significant challenges in fostering a balanced work environment for its employees. This case study explores how Baxter tackled these issues and the lessons learned from their initiatives. Solved Case Study: Work …

Surviving with Advertising Sharks Dilemma Discussion

Surviving with Advertising Sharks Dilemma Discussion

The Dilemma This case is referring to the dilemma confronted by Mr Rajesh who is running an advertising agency called “Creed” in the Southern State of Kerala, India. This is a small advertising agency which is trying to compete with a large advertising agency named “Vista “and focusing on price discounts to penetrate in the …

Negotiation and Conflict Management Concepts Implementation with an Example | A Case of Kabul Restaurant Islamabad

Negotiation and Conflict Management Concepts Implementation with an Example | A Case of Kabul Restaurant Islamabad

Kabul Restaurant Islamabad Case Study Kabul restaurant is well known restaurant in Islamabad and holds a prestigious reputation from last 30 years. The restaurant is known for its Afghani traditional food, well designed infrastructure and best quality. The management of Kabul restaurant is really active on the inspection of food and its quality. They have …

Analysis and Solution of A Strategic Framework for Spare Parts Logistics Case Study

Analysis and Solution of A Strategic Framework for Spare Parts Logistics Case Study

Analysis and Solution of A Strategic Framework for Spare Parts Logistics Case Study Case analysis This case highlights many of the important aspects and issues regarding aligning, organizing and implementing spare parts logistics with the help of a strategic framework. And it describes that how an effective spare parts logistics strategy can be developed and …

NIKE Pricing Issues in Local Markets of Pakistan | A Retailers’ Perspective

NIKE Pricing Issues in Local Markets of Pakistan | A Retailers’ Perspective

Nike is a global sportswear giant, but like many international brands, it faces unique challenges when operating in developing markets such as Pakistan. This article delves into the pricing issues Nike encounters in Pakistan’s retail market and explores potential strategies to address them. NIKE Pricing Issues in Local Markets of Pakistan | A Retailers’ Perspective …

General Frank Savage vs Colonel Davenports’ Leadership Style | Twelve O’clock High Case Analysis

General Frank Savage vs Colonel Davenports’ Leadership Style | Twelve O’clock High Case Analysis

General Frank Savage vs Colonel Davenports’ Leadership Style | Twelve O’clock High Case Analysis “Twelve O’Clock High” is a classic war movie that provides deep insights into leadership under pressure. The contrasting leadership styles of General Frank Savage and Colonel Davenport offer valuable lessons for modern managers and leaders. This article critically analyzes their approaches …

Security Flaws and Trust Issues in Careem – Car Booking App

Security Flaws and Trust Issues in Careem – Car Booking App

Security Flaws and Trust Issues in Careem – Car Booking App Careem, a popular ride-hailing app, has revolutionized transportation in many countries, including Pakistan. However, like any digital service, it faces its fair share of challenges. This article delves into the security flaws and trust issues users have encountered and explores potential solutions to enhance …

Post Merger Challenges of Al-Baraka & Burj Bank: The Acquisition Management Issues

Post Merger Challenges of Al-Baraka & Burj Bank: The Acquisition Management Issues

The merger of Al Baraka Bank and Burj Bank was a significant move in Pakistan’s banking sector, aiming to strengthen market share and operational efficiency. However, post-merger integration posed various challenges, particularly in management and organizational alignment. This article explores these challenges and the strategies employed to overcome them. Post Merger Challenges of Al-Baraka & …

Procter & Gamble’s Big Data Strategy: Turning Insights into Value

Procter & Gamble’s Big Data Strategy: Turning Insights into Value

Case Overview Procter & Gamble (P&G), a global leader in consumer goods, has long been at the forefront of leveraging technology to stay competitive in a dynamic marketplace. By integrating big data analytics into its core operations, P&G has redefined the way it develops products, manages supply chains, and interacts with customers. Its success story offers …

Critical Reasons of Losing Market Share to Competitors | Applus + Velosi Failure Story

Critical Reasons of Losing Market Share to Competitors | Applus + Velosi Failure Story

Main Problem faced by Applus+ Velosi was its obsolete machinery which result in losing big projects from oil&gas sector in Pakistani market. Also, they were losing competitive edge in the market due to manual working style of labor while other competitors moved towards latest equipments and machinery certified by ISO standards to automate the working procedure. …

Securing the Future of Hypermarkets in Pakistan; A Study on Effects of Hyperstar Ambiance on Females Purchasing Decisions

Securing the Future of Hypermarkets in Pakistan: A Study on Effects of Hyperstar’s Ambiance on Female Purchasing Decisions

The retail sector in Pakistan has witnessed significant growth in recent years, with hypermarkets like Hyperstar (now Carrefour) revolutionizing shopping patterns. These establishments cater to the evolving needs of modern consumers, particularly women, by offering convenience, variety, and a comfortable shopping environment. Major Elements of Hypermarket Ambiance 1. Store Layout and Design Spacious aisles and …

This website uses cookies. By continuing to use this site, you accept our use of cookies.