Tag «App User experience»

Relationship Marketing: How to Put Relationships in the Spotlight

Relationship Marketing: How to Put Relationships in the Spotlight

There are no geographical boundaries when it comes to digital communication. On Facebook you might find an old friend, on Instagram a celebrity, or on LinkedIn a former colleague. Relationships are not built on connections. There is a difference between them. Connections can be made with just a click, but relationships take time and space …

App Failures: Causes & Prevention Strategies

App Failures: Causes & Prevention Strategies

Apps are typically downloaded within a few seconds of being discovered. However, the enormous number of apps available makes it harder for users to choose which ones to use. The Google Play Store and Apple’s App Store alone offer 5.9 million apps as of September 2022. How can a mobile app be successful in today’s …

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