Tag «Growth Marketing & Advertising»

Meta vs. Google Display Ads: How to stand out

Meta vs. Google Display Ads: How to stand out

Google Self vs. Social Self on Instagram/Facebook In the early stages of the sales funnel, you are building awareness of your brand. It is important for your target market to be aware of your existence. The message needs to be spread. There are two great ways to spread the word: Google Adwords Facebook Ads Google …

What Makes Google Search Ads So Effective?

FB vs Google search ads

You can take your brand to the customer interest and desire stages in the buying process through Google Search Ads. Google Search Ads are explained in a lot of material online. Despite that, marketers were unable to find much information about why Google Search Ads are effective. As a result, this post was written. Imagine yourself …

Customer Journey vs Ad Campaigns: Advertiser-Customer Relation

Customer Journey vs Ad Campaigns: Advertiser-Customer Relation

CRM and Ad Goals: Connecting the Sales Funnel The importance of long-term relationships with customers is not fully appreciated by most businesses and their leaders. Having new customers sounds more attractive than having old ones. I would rather use Tinder than eHarmony on a lighter note. Your current bills are paid by your old customers. …

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