Tag «Marketing Funnel»

Top 5 FMCG Marketing Failures of 2024

Top 5 FMCG Marketing Failures of 2024: Lessons and Solutions

Marketing is a critical tool for FMCG brands to capture consumer attention and loyalty. However, even the biggest players can falter, and when they do, the consequences are often significant. This article analyzes five major FMCG marketing failures of 2024, the underlying reasons for these missteps, and actionable solutions to improve future campaigns. Analyzing the …

Ways to Create an Effective Sales Funnel – AIDA Model

Ways to Create an Effective Sales Funnel – AIDA Model

Sales funnel provides a key marketing and sales strategy in many companies because they are effective when executed well. You can simplify the process of promoting your products and services to prospective customers, nurturing their relationship, and attracting them to make the all-important purchase using a customer relationship management checklist. How you can implement marketing …

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